Saturday, October 22, 2016

The Hawthorne Effect

"The distilled narrative of what is the Hawthorne Effect is this – the act of observing people’s behavior changes that behavior. The name derives from experiments conducted between 1924 and 1933 in Western Electric’s factory at Hawthorne, a suburb of Chicago. The experimenters made various changes to the working environment, like changing light levels, and noticed that regardless of the change, performance increased. If they increased light levels, performance increased. If they decreased light levels, performance increased. They eventually concluded that observing the workers was leading to the performance increase, and the actual change in working conditions was irrelevant. This is now referred to as an observer effect, but also the term Hawthorn Effect was coined in 1953 by psychologist J.R.P. French."

The Hawthorne Effect Revisited

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Choose how you look at reality wisely. Yes, it is a binary choice.

Choose how you look at reality wisely. Yes, it is a binary choice.
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