"For starters, there is a lot more to evolution by natural selection than just the survival of the fittest. There must also be a population of replicating entities and variations between them that affect fitness – variation that must be heritable. By itself, survival of the fittest is a dead end. Business people are especially guilty of confusing survival of the fittest with evolution.
"What’s more, although the phrase conjures up an image of a violent struggle for survival, in reality the word 'fittest' seldom means the strongest or the most aggressive. On the contrary, it can mean anything from the best camouflaged or the most fecund to the cleverest or the most cooperative. Forget Rambo, think Einstein or Gandhi."
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